Actually, it is rocket science…

New Jersey's Andrew Zwicker: Knocking off an incumbent in an R-leaning district

We helped Princeton physicist Andrew Zwicker win a big upset victory in New Jersey's 16th LD by crafting a winning brand, focusing our limited resources on a few key issues, and tying our opponents to the unpopular Governor Chris Christie. It's safe to say that we stunned the political establishment by winning this one.